Redefine your relationship with Alcohol

Stop struggling with cravings and fear of being deprived by turning them into golden opportunities to shift your perspective from sacrifice to empowerment.

Dismantle the habits that lead to drinking by conquering cravings and your fear of denial, from the Inside Out .

99% of any effort to change is wasted - which is why we focus on the moments that matter.

These are the critical moments, between craving and doing, when your buddy creates space for you to make the right choices.​​

And because your AI Assistant lives in the cloud - it keeps getting smarter.

Freedom from Alcohol is possible without cravings, fear of denial or your life spent resisting temptation.

Download the app to get to work 


  1. Smart
    Artificial Intelligence (AI) and neuroscience are evolving rapidly. Because your buddy lives in the cloud it's always learning and getting smarter.
  2. 24/7 Crave Assist
    Breaking a bad habit happens in the moment when cravings occur. Crave Assist immediately focuses your buddy on stopping cravings any time, any where.
  3. Personalised
    Everyone is different; with different goals, different motivations and different needs. Tailor your buddy to have meaning for you.

Sobriety that gets easier when life gets harder.

Misguided attempts to continually "fix" ourselves has left us more ​​​​​​​​fragile to the demands of modern life.

This is why most diets eventually fail, most gym memberships lapse, why obesity, alcoholism & drug abuse are increasing and why most New Year's resolutions don't make it beyond two weeks.

Being anti-fragile is to become stronger  by consistently making dispassionate choices when challenged by uncomfortable thoughts & feelings -  much like your immune system strengthens after repeated exposure to germs.

What we seek is often found in the place where we least want to look.